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By Kathleen S. Kelly

In a ground-breaking departure from present works, just about all of that are how-to manuals in accordance with anecdotal facts, this is often the 1st educational textbook on fund elevating. via integrating sensible wisdom with social technology concept and learn, it offers a entire method of the functionality, from its criminal and moral ideas to the managerial technique through which presents are raised. Territory formerly uncharted within the literature is explored, similar to the old and organizational contexts of up to date perform. causes of courses, thoughts, and publics introduce a brand new process for knowing fund raising's significant ideas. in contrast to efforts in tested fields, many of the fabric represents unique scholarship undertaken to provide a first-time textual content. The book's major goal is to educate scholars approximately fund raising--a high-demand, high-paying profession that might proceed to extend into the twenty first century because the desire for educated practitioners exceeds the provision. over the past decade, fund-raising schooling moved into the formal lecture room and clear of an apprenticeship culture of senior practitioners mentoring rookies. but in the past, there has no longer been a textbook to help this evolving professionalism. college were reluctant to outline fund elevating as a tutorial topic within the absence of a theory-based instructing source, and classes often were assigned to part-time teachers employed from the perform. This textbook addresses the void. it truly is designed for graduate and upper-level undergraduate classes facing fund elevating as a chief or secondary topic. between its positive factors, every one bankruptcy issues out examine gaps and opportunities--such as difficulties and theories for master's theses and doctoral dissertations--and ends with a listing of recommended readings. The textual content is suitable for the various educational parts within which fund elevating, nonprofit administration, and philanthropy are taught, together with public management, administration, arts and arts, schooling, social paintings, economics, and sociology. as a result of its public relatives orientation, it really is relatively suited to classes provided in that self-discipline. extra audiences are practitioners enrolled in expert improvement courses; CEOs, trustees, and others drawn to self-study; and students who want severe literature at the topic. specialist PROMO PIECE COPY..............Recently, the sphere of fundraising turns out to have taken a massive step backward. instead of accomplishing principled efforts to aid universal political, academic, monetary, or social motives, the full technique is making headlines as a venue delivering possibilities for impression peddling, corruption and self-promotion. the necessity for a consultant to moral fund-raising administration is larger than ever. potent Fund-Raising administration addresses this want. the main winning fundraisers comprehend why sure practices are more desirable than others. What works in a single state of affairs won't paintings in one other similar--but just a little different--situation. this is the reason theoretical figuring out is essential to fundraising execs. To be knowledgeable practitioner, one should have have sufficient theoretical figuring out to conform one's perform to various occasions. that's the function of potent Fund-Raising Management--to give you the underlying theoretical and conceptual understandings that allow a good practitioner to develop into knowledgeable practitioner. imperative to fund-raising execs, this necessary source: * experiences the whole scope of the fund-raising profession-- from its ancient antecedents to the present felony, moral, organizational, and theoretical ideas underlying its perform at the present time; * offers concise definitions and factors of the fund-raising technique and its place in the box of public kin; * hyperlinks powerful fund-raising practices to moral concerns; and * examines 4 of the key equipment of fund...

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Effective Fund-Raising Management (Routledge Communication Series) by Kathleen S. Kelly


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